Snip from SF Chronicle article:
Terry Semel, the former movie studio chief who now leads Yahoo Inc., is back in show business. His Web portal has filmed a pilot for a reality series called "Wow House" that will be broadcast online within the next few months.
(…) "Wow House," Yahoo's new show, will be broadcast in an area for technology coverage that the company is carving out on its Web site. Families participating in the show compete to outfit their homes with the latest electronics, such as theater systems, high-definition televisions and stereos. The family that wins, as voted by viewers, will keep the merchandise.
Link (Thanks, Kourosh).
Previously on Boing Boing:
Battle Blogging for Profit
