John Swansburg, Associate Editor, Slate.com says: [I wrote about] the truly bizarre new HSBC ad running on TV (and on YouTube). Have you seen it? It's the one that features a violent confrontation between police and environmental protesters who protecting trees marked for clearing. But then it turns into a love story between one of the protesters and a logger -- complete with a soundtrack by Joanna Newsom, of all people. And this is all by way of selling the services of an international banking conglomerate. Very weird.HSBC's Bizarre Lumberjack Ad
Anyway, thought the ad might be something BoingBoing readers would have seen and scratched their heads over. Here's my analysis:
Mark Frauenfelder is the founder of Boing Boing and the editor-in-chief of MAKE and Cool Tools. Twitter: @frauenfelder. Come and hear Mark speak at the ALA conference in Chicago on July 1.