Wonderful Japanese pudding ad

Here's an hypnotic Japanese ad for "Giga Pudding" -- traditional pudding, but made in a bucket. My two year old practically crawled through the computer when I put this on, and demanded to watch it five times in a row.

Giga Pudding (Thanks, Schadenfraulein!)

I write books. My latest is a YA science fiction novel called Homeland (it's the sequel to Little Brother). More books: Rapture of the Nerds (a novel, with Charlie Stross); With a Little Help (short stories); and The Great Big Beautiful Tomorrow (novella and nonfic). I speak all over the place and I tweet and tumble, too.

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Anonymous

I confess. I shared a giant ‘pudding’ like this with three other people in a restaurant in Japan about five years ago. Needless to say, it was fun. Although not as much fun as sharing a bucket of cocktail in Thailand. But that’s another story.
Baron Karza

..And this is why we don’t let toy companies release food products in the US! At least not yet…

Yes, it also reminded me of the Monty Python “Blancmange” sketch
http://www.youtube.com/watch?v=UMCNltgrs1U
Anonymous

This video has been edited to remove the overt “Hannibal” reference, when the pudding scoops out of its own head and eats it. You can see the original at:
http://www.takaratomy.co.jp/products/gigapudding/
optuser

Am I the only one who thinks red hat girl is a midget?

Raise the roof, pudding holla at 1:04.

J-Hipster at 1:50.

Namco lawsuit due to Pac-Man eyes?
Editz

Give ‘em one of those margarita buckets.
Crashproof

Pudding is the last thing I want after seeing that, but I do want to play some Katamari Damacy.
Anonymous

HYAKUGOJYUUICHI!!!!!
Anonymous

I want an office where all the walls are whiteboards, like the one in the video!
Kosmoid

In the near future, all those over 30 have vanished.

Coincidentally, a gelatinous substance is available for consumption in mass quantities.
Kosmoid

Hmmm…another advertisement to children (and those caught in the clutches of faux naif) for a food product of questionable nutritional value given the quantity you are expected to consume.

What’s next, a Chicken McNugget the size of a volley ball?

Quidy-quideeeee!
Anonymous

P U D D I N G … I WANT PUDDING
gths

No qualms about eating itself. Surely that violates the laws of entropy or something?
- Anonymous
  
  Maybe it leads to crazy pudding syndrome
Anonymous

Goddamn. Now I need some pudding.
Hagrid

Uhhh, self-eating cannibal puddings… kinda creepy…
- Prufrock451
  
  It could be worse; they could be eating each other like some kind of Pudding Centipede.
  
  And dammit, I’m going to have “pudding pudding!” running through my head for days now. What’s the opposite of a unicorn chaser? I need to get that relentless cheerfulness out of my head.
bpratt

It attacks Seattle at 1:15. Like.
Anonymous

Somehow I keep expecting it to play tennis. http://www.youtube.com/watch?v=UMCNltgrs1U
Anonymous

…

So what’s with the random pic of Seattle at 1:16?
BradinPDX

Oh happy day!
Godfree

@ JayConverse: “Never eat anything bigger than your head” was the first thing that went through my mind as well. Wow, that dates us.
Anonymous

Why do you need to kiss when you can exchange germs like this?
atomicon

That was beautiful.
paulthegrouch

That giant smiling pudding towering over the cityscape makes me think this is Japan’s answer to the Staypuft Marshmallow Man.

If Godzilla is on vacation, we can but hope there’s a local Ghostbuster franchise to take care of business! :-)

Seems there’s a CD single, if you want more versions of that jingle:

http://www.amazon.co.jp/%E3%83%97%E3%83%AA%E3%83%97%E3%83%AA%E2%98%86%E3%82%AE%E3%82%AC%E3%83%97%E3%83%AA%E3%83%B3-6pongi5127/dp/B002SUPHBC/ref=sr_1_1?ie=UTF8&s=music&qid=1287112216&sr=8-1-catcorr
kevomatic

So the blancmange came from Japan? Next stop: Wimbledon.
Antinous / Moderator

I’d like to request a pudding commercial directed by Miike Takashi and starring Asano Tadanobu.
majutsushi

Needs more Desty Nova.
http://22.img.v4.skyrock.net/223/gunnm2/pics/342134083_small.jpg
neph13

part of that video somewhat reminded me of the Plaid – ‘Itsu’ video
http://www.youtube.com/watch?v=VDDnuZAL9ps which IMHO would have been even cooler if it ended up like that
Bill Beaty

Sold at all BEHEM*TH MART, a product of Willeford Home Appliances!
http://bit.ly/bFppBK
impy

CRANK IT UP! Reminds me of the Rainbow Dance…
http://www.youtube.com/watch?v=X05jmkant5U
pentomino

Just watching this gave me diabetes.

It’s a solid gallon of carbohydrates. And there’s a baby voice relentlessly cheering. It’s haunting. I expect the camera to zoom out and we find out that this is the only food product left on the planet, and this is the propaganda they’re using to make people feel good about having it.

“You thought you were a grown-up, but you’re a baby, so enjoy your gelatinous brick of sugar.”

I don’t know whether I’m creeped out more by the commercial, or by the discovery of my own cynicism.
- Anonymous
  
  “It’s a solid gallon of carbohydrates.”
  
  A “pudding” like this is mainly milk, sweetened but not massively so, and usually thickened with egg. (Although could be chemicals here.) Not exactly evil, as desserts go, and certainly not carb heavy.
  
  A British “pudding” is an entirely different beast, maybe that’s what you were thinking of?
  - Astragali
    
    Yes, it look suspiciously like creme caramel – which, thankfully, I dislike intensely.
    
    I think I’ll stick to spotted dick and custard, thanks very much. Stodge never did me any harm *burp*
    - Anonymous
      
      Custard is essentially what an American would call pudding. We have no words to describe spotted dick.
      - MrsBug
        
        At least not words that are appropriate outside of a medical office.
- Anonymous
  
  And wash it down with some Brawndo!
caipirina

Very cool . but who would air an ad 2:11 long ??? ah .. i see .. it is a promo which probably ended up in some press kit … hoping to go viral someday :)
benjamin bruneau

had to do it:

http://bit.ly/cKJ6ah
- DrOrbitalDeathRay
  
  benjamin, I love you forever.
sillygolem

I like how there’s a scene where a woman is shocked to find a guy eating one of these by himself.
- optuser
  
  What are you doing in there!?
  
  NOTHING!
  
  Can I come in?
  
  NO!!
- chgoliz
  
  My take on the scene: the guy is upset she’s arrived and so now he’ll have to (oh noes!!1!) share his Giga pudding…and she’s upset that he obviously doesn’t want to share with her.
  
  funkioto: thanks for your post @ #28 explaining what was said during that scene.
- funkioto
  
  In that bit the Jap text says “Do not eat by yourself”
  I like that it comes with some health advice :-)
deebeedee

All I could hear was, “Double Dipping! Double Dipping!”
Anonymous

the irony of it all – if your pudding starts shaking that violently in japan it means earthquake and certain death!
codesuidae

Where I’m from in the US this is called ‘flan’.

Alas, it does not eat itself.
The Mudshark

I like the part where they eat the pudding.
jackie31337

This has sort of a Teletubbies vibe to it-the tune somewhat resembles the Teletubbies theme song. I dare not show this to my 7-year-old for fear that she would want to watch it repeatedly, too. Also, I am now hallucinating the taste of flan. I’ll have to see about making some this weekend.
Bill Beaty

Next up: hacker flashmob creates a Terapudding.
Bill Beaty

Doh! Shoulda been *SEATTLE* hacker flashmob creates…
adamnvillani

“Have you ever seen a pudding eat its own head?”
Bill Beaty

Search on “ã‚®ã‚¬ãƒ—ãƒªãƒ³” ? Gigapudding fail:

2008 footage of gigapudding in the wild
http://www.youtube.com/watch?v=YGyPaZ3DHm8
fishyswaz

It’s an instant pudding set with a bucket, sauces, and mix selling for 3675 Yen that is equivalent of 20 normal puddings.

Website: http://www.takaratomy.co.jp/products/gigapudding/

Flash UI notes:
Third button from the left shows a screen with photo galleries
Third button from the right shows a screen with a screensaver download
- Anonymous
  
  The website photo gallery would appear to answer the Seattle question. There is a series of Giant Giga Pudding ™ towering over various landmarks; Pisa, Paris, Giza, etc.
Daedalus

I love it and I want to make babies with it.
lectroid

Japan.

The world wide source of WTF.
knoxblox

“What am I supposed to do?”

“What you’re supposed to do, you’re supposed to EAT IT, that’s all; you eat it and eat as much of it as you can and you KEEP eating it!”

The Stuff – 1985
Anonymous

http://www.youtube.com/watch?v=AArX8-BWxP8 dubstep remix
Super Nate

I live in a giant bucket.
Anonymous

8-bit ska. Or is it oompah music?
G144

Am I the only person who felt motion sickness watching it? I watched about a minute and I couldn’t go on.
Frank_in_Virginia

I’m waiting for the remix where a (live) monkey’s head replaces the pudding. Something like Indiana Jones.
igpajo

For What it’s Worth, that shot of Seattle seems to be from the North parking lot of Qwest Field
IPFREELY

I’m surprised I haven’t seen giga ice-cream, ever. It’s like watching global warming!
viclogic

Oh I hope your child did not dream of it at night. I’m not sure if it will be a nightmare or a sweet dream.
Anonymous

OMG It’s a giant flan!
Swizzlebat

There’s an interesting social-cohesion-reinforcement aspect to this colossal pudding– not just kids at a birthday party (a very Westernized birthday party– eating it together, but work colleagues, as well. And the idea is that you really shouldn’t eat it by yourself (as much as you may want to).
It would be more typical for us, in the West, to have our own individual servings, even if served from one gigantic pudding. Im trying to think of a similar Western/European communal food, and fondue is the only thing that comes to mind at the moment, although I am sure there are many more.
JayConverse

Never eat anything bigger than your head: http://www.amazon.com/Never-Anything-Bigger-Other-Drawings/dp/0911104674
lorq

What’s key to the whole haunting effect of this commercial is how it goes on and on and *on*.
HowardsGrl

The pudding looks kinda yummy to me. The little girl in the red hat is adorable.
- knoxblox
  
  Look out! The little girl in the red hat is going to explode from happiness!
  - HowardsGrl
    
    I think you’re right!
cameronh1403

All you need now is ‘Mr Sparkle!’ to clean up the plates afterwards!

It is disrespectful to dirt!
- zuludaddy
  
  fishbulb.
S1s3but0

I found this a year ago and have been bugging my colleagues ever since with the video because it really cracks me up.
I suspect Cory is one of my (un)fortunate colleagues without me ever realizing it, but then again he would have to live some 2000 km south from where he is now. The Engrish in the vid is fantastic.
Anonymous

Is there nothing more disgusting in the world than cold pudding? Uck!
maitri

I watched that video and then I turned into an uncontrollable fighting machine.

http://www.youtube.com/watch?v=R8CYWGDxdQ0
Gilgongo

I’m not sure what Cory means by “traditional pudding”, but for the info nerds out there:

http://en.wikipedia.org/wiki/Purin_%28disambiguation%29

leading to:

http://en.wikipedia.org/wiki/Purin_%28pudding%29

Which indicates this is creme caramel.