The Very Large Array is a spectacular piece of a scientific equipment with a less-than-compelling name. Located in New Mexico, you've seen this radio observatory pop up in the background of movies, album covers, and on Carl Sagan's Cosmos.
This year, the Very Large Array, which has been around since the 1970s, got some much-needed electronic upgrades and now the National Radio Astronomy Observatory, which runs the Array, would like to rename it. Ideally, the new name should sound less like a Best Choice product and/or something produced by the Dharma Corporation. (We've got your "Canned Peas", your "Potato Chips" and your "Very Large Array".)
Entries will be accepted through December 1. The new name will be announced in January. The comment section will be full of sarcastic jokes.
Via Sarah Kavassalis
Image: Wikipedia user Hajor, used via CC
Maggie Koerth-Baker is the science editor at BoingBoing.net. She writes a monthly column for The New York Times Magazine and is the author of Before the Lights Go Out, a book about electricity, infrastructure, and the future of energy. You can find Maggie on Twitter and Facebook.