Ed Piskor's Wally Wood "Illustration Ale" label

Ed "Brain Rot" Piskor says:

We have a decent cartoonist scene here in Pittsburgh and it seems that
the hub of a lot of activity is our very own Toonseum. As a
fundraising measure they, along with a local brewery, created
"Illustration Ale" and asked a handful of us to design beer labels.

I decided to highlight my favorite alcoholic cartoonist, Wally Wood.
Here's a link to the label and some photos of my process.

Wally Wood Ale label


  1. Since it’s unlikely we’ll be able to get it down here in the South I think I’m going to have to organize a road trip to Pittsburgh. Even if it’s so limited I never get my hands on a bottle (or draft pint) of Illustration Ale I’ll be up for sampling anything else East End Brewing has to offer.

    They’re one of only two breweries I know to enlist cartoonists in making their labels–the other being Flying Dog (if you count Ralph Steadman as a cartoonist). Surely there are others, though.

  2. If I have my comic book creator lore correct, Wally Wood’s alcoholism helped contribute to his failing health, which in turn led to both his partial blindness and his diminished ability to work as an artist. The resulting physical misery and emotional anguish eventually led him to suicide. 

    That may be an oversimplification of the facts, but maybe they should put something like that on a warning label, too.

    1. Agreed. I also found the designer’s quoted comment to be in extremely poor taste. I guess one person’s life tragedy is another’s whimsical beer label.

        1. That’s an actual Wally Wood quote. It’s followed by millimeter scale thumbnails of “Wally Wood’s 22 Panels That Always Work”

  3. How do I get an actual bottle?  I want to buy one for my cartoonist friend.  Both of us are fascinated by Wood’s talent and dark life.

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