As its qualities are determined by the cutting edge of engineering rather than fashion or component cost, technology defines a competing system of value to traditional luxury. That hasn't stopped Bentley aiming for the old-school appeal with its curious clutch-style $20,000 laptop. Though about as powerful as a late-1990s toilet seat iBook, it even scooped the prestigious Microsoft Fashion PC Award.
You could even say that technology is a problem for makers of luxury goods. Compared to an iPhone, for example, a calculator-display $30,000 cellphone from Vertu has a serious credibility problem. One step removed from a Tomy Teletubbies Telephone sprayed with glue and rolled in diamonds, such designs tread a delicate balance between fashion and ridicule. By thoroughly concealing its functionality with creative design and ostentatious materials, however, Suissa computers' luxury desktop PCs aim to distract buyers from the spec sheet.
Makers of luxury computers have a choice to make: specs or sparkly stuff. The former invests in the diminishing returns of the aforementioned 'alternative' value system, which means maximal engineering at ostenstatious cost, doomed to rapid obsolescence. Boutique gaming PCs, where spending money on hardware is part and parcel of the enthusiast scene, are ground zero for this class of luxury item. What better example than the pure luxury PC above, which is named the Pure Luxury PC. Prices start about just shy of ten grand.
The other option is tradition; the luxuries of gold, mahogany and other artistic and material extravagances that even the most tech-illiterate consumer can appreciate. Here is the beautiful Moneual gold computer, jam-packed with features such as a Core 2 Duo processor, 6" display, and Windows Vista.
This delightful-looking deck of cards, featuring classic computers, is yours for $15 from the already-successful Kickstarter campaign. The selection is good and each card has the right stats: CPU model and bit-width, clock frequency, RAM, display resolution, maximum number of on-screen colors, and the year it was launched. There are already over 30 retro computers […]
Dell’s “business class” Chromebook is almost perfect, writes Wired’s Scott Gilbertson. The release of this 13-inch model marks a shift from the low-end zone most ChromeOS laptops occupy, to the middle ground of “real” computers. It’s $400-$900 and has all the trimmings, yet is more practical than flashy flagship models like Google’s Pixel. The Dell […]
Such things usually come with beautiful and pointless greebling, but this one is a simple 5-inch cube made from three choices of finish: white ash, brown ash, and elm. The Kubb has an i3 or i5 CPU, SSD storage, up to 16GB of RAM, and Intel HD onboard graphics. There are 4 USB ports, miniDisplay, […]
Celebrate Cyber Monday with some brain food. Save on any eLearning deal in the Boing Boing Store today using coupon code: CYBERMONDAY25. Below are a couple of our favorite eLearning offers: eduCBA Tech Training Bundle: Lifetime Subscription:Welcome to your personal online classroom, where you can finally study at your own pace, on your own time (and […]
This minimalist multi-tool will see to it that instead of rocking a tool belt, you’ll carry just one. It’s shaped slightly like a key and weighs less than an ounce, so it plays nice with your keychain. The strong surgical-grade stainless steel blade will last, and is handy for everyday tasks like opening boxes and […]
The Code Black is our top-selling drone of all time—and for good reason. This powerful, palm-size drone is not only insanely fun to fly, but can capture some serious video footage from up above. With a flight time of about 10 minutes and an ultra-smooth ride, it’s a great introductory drone for anyone looking to […]