As its qualities are determined by the cutting edge of engineering rather than fashion or component cost, technology defines a competing system of value to traditional luxury. That hasn't stopped Bentley aiming for the old-school appeal with its curious clutch-style $20,000 laptop. Though about as powerful as a late-1990s toilet seat iBook, it even scooped the prestigious Microsoft Fashion PC Award.
You could even say that technology is a problem for makers of luxury goods. Compared to an iPhone, for example, a calculator-display $30,000 cellphone from Vertu has a serious credibility problem. One step removed from a Tomy Teletubbies Telephone sprayed with glue and rolled in diamonds, such designs tread a delicate balance between fashion and ridicule. By thoroughly concealing its functionality with creative design and ostentatious materials, however, Suissa computers' luxury desktop PCs aim to distract buyers from the spec sheet.
Makers of luxury computers have a choice to make: specs or sparkly stuff. The former invests in the diminishing returns of the aforementioned 'alternative' value system, which means maximal engineering at ostenstatious cost, doomed to rapid obsolescence. Boutique gaming PCs, where spending money on hardware is part and parcel of the enthusiast scene, are ground zero for this class of luxury item. What better example than the pure luxury PC above, which is named the Pure Luxury PC. Prices start about just shy of ten grand.
The other option is tradition; the luxuries of gold, mahogany and other artistic and material extravagances that even the most tech-illiterate consumer can appreciate. Here is the beautiful Moneual gold computer, jam-packed with features such as a Core 2 Duo processor, 6" display, and Windows Vista.
Snazzy Labs built a startlingly powerful Mac with only $70—editing the video above on it to prove it!
After a year or two of Windows 10, I’m ready to go back to a computer that doesn’t hate me. I’d been hoping the iMac Pro, announced today, would come in a relatively affordable form—competitive with the $2700 Microsoft Surface Studio, for example. But no! It doesn’t! At $5000 to start, this total monster of […]
ZX Spectrum Next is more than just a cute retro-looking box or a glorified emulator. It is a new 8-bit computer, backwards-compatible with the 1980s’ original, yet enhanced to provide a wealth of advanced features such as better graphics, SD card storage, and manufacturing quality control. It’s made with the permission of IP owner Amstrad […]
Just because English has become the common global tongue doesn’t mean it’s the easiest language to write—even for native speakers. If you’re looking to improve your written communication skills, especially on your smartphone, take a look at Ginger Page.Ginger is a cross-platform app that offers corrections for phrasing as well as grammar. It’s powered by […]
The current web development landscape is rife with buzzwords and technology that gets abandoned almost as soon as it’s made. If you’ve never written a line of code before, it can be hard to figure out what’s coming, what’s here to stay, or how to get ahead.This Beginner Web Development Bundle is a great place […]
The Fader Stealth Quadcopter from TRNDlabs packs incredible flight performance into a package small enough to land on your phone screen, and it’s available now in the Boing Boing Store.The Fader’s six-axis gyroscope module gives it perfect balance in the air. This makes the onboard 720p HD camera all the better for shooting amazing flight […]