Earlier this year, debut author Robert Galbraith earned "fawning praise" for his crime novel, The Cuckoo's Calling. Despite the rave reviews, it didn't do very well, shifting only 1,500 copies. But something can be done about that: the real author is none other than JK Rowling, the world's most successful writer.
The revelation of Rowling's authorship is fascinating—not least for how the author of Harry Potter learned that pleasing critics can mean being ignored by readers.
"Being Robert Galbraith has been such a liberating experience,” Rowling told The Sunday Times. “It has been wonderful to publish without hype or expectation and pure pleasure to get feedback under a different name.”
Compare to her other post-Potter work, The Casual Vacancy, derided by the scribes as millions of copies leapt from the shelves. [Bloomberg]
Where are our petabyte drives? Brian Hayes takes us through the reasons storage is “stuck” in the low terabytes. The tl;dr is that we got such exceptional capacity growth in the late 90s and early 00s we don’t need much more right now, so the focus since then has been on SSDs, networking, interfaces, etc, […]
Amélie Lamont, a former staffer at website-hosting startup Squarespace, writes that she often found herself disregarded and disrespected by her colleagues. One comment in particular, though, set her reeling — and came to exemplify her experiences there.
In this episode of the Flash Forward podcast we travel to a future where humans have decided to eradicate the most dangerous animal on the planet: mosquitos. How would we do it? Is it even possible? And what are the consequences? Flash Forward: RSS | iTunes | Twitter | Facebook | Web | Patreon We […]
Isn’t it about time to stretch what your Mac can do? I mean, you’ve got plenty of great programs now…but don’t you think you could use some new tools to get your creative, analytical and organizational juices really flowing? It’s spring, so we cleaned up a whole bunch of super-cool apps lying around and packaged […]
In the world of app development, there’s no greater arena to find success than with Android users. About 80% of the smartphones in use today worldwide operate on the Android operating system, so if you build a great app that Android users love, you’re an international rock star. You’ll be able to make sure your […]
Unless you’re a programmer or webmaster, the term SQL probably doesn’t mean much to you. But for those looking to understand more about how and why the web works the way that it does, know this – SQL and its process of managing and presenting large data sets is everywhere…and it’s the most in-demand programming […]