Poisonous mushroom on "All-Natural" food label

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I try to avoid processed and plainly manufactured food, but I agree with Yvette d'Entremont, who is exasperated by the marketing of "all-natural" alternatives.

A few weeks ago, the website The Naked Label published a picture of a vibrant, colorful mushroom. It was captioned with a quotation from author and paleo diet advocate Diane Sanfilippo: "We cannot make food better than nature."

The problem? The mushroom pictured was the Amanita muscaria, which is highly poisonous.

The Naked Label probably wasn't recommending poisonous mushrooms as a part of your balanced cannabis-induced munchies on purpose. However, this tiny meme is symptomatic of a bigger problem on the internet: self-declared "natural health" gurus who say everything natural is automatically better.

The example of Food Babe complaining about Kraft's use of food coloring in Mac n Cheese, and Kraft publicly making a big dance of removing it, is a perfect example: it didn't make their junk food any better for you.