Wal*Mart on Planet of the Apes/MLK fiasco: "algorithms did it"

Anonymous internet dude says,

As part of a story about online recommendation systems, the New York Times reported on the snafu at Wal*Mart that you covered a couple weeks ago – in which Walmart's online system was recommending titles about Dorothy Dandridge and Martin Luther King to buyers of Planet of the Apes. It turns out that the reason those titles came up was because because Walmart had bundled films for Martin Luther King's birthday, and then tried to promote those films by linking them to other popular bundled sets (at least that's what they're saying).

Link

Previously:
Wal*Mart "Apes" DVD listing: racist recommendation or fluke?