Stanford Prison Experiment researcher's new study about everyday heroism


Matt Langdon says: "At the end of February you liveblogged Phil Zimbardo's TED speech that had a lot to do with the banality of evil, but I'm glad you noticed that he finished with his solution — heroism. I'm working with him on getting those hero ideas to spread and we were wondering if you would be able to help get word out on a survey we're conducting online."

You may know him from the Stanford Prison experiment. Maybe you used his "Psychology and Life" text book in college or saw his "Discovery Psychology" TV series on PBS. Or perhaps you've read his recent book, "The Lucifer Effect". Now Phil Zimbardo needs you.

Dr. Philip Zimbardo, with a team of researchers, is beginning a new study concerning helpful behavior. The goal is to discover how individuals perceive the behavior of helpfulness.

The first step is to conduct a survey with as many participants as possible. That's where you come in. The survey takes about 30 minutes and can be found at

Phil Zimbardo's study of how individuals perceive the behavior of helpfulness