The bhut jalokia, or ghost chili, has a Scoville heat measurement of 1 million units—compare to jalapenos, which top out around 8000 units. Prior to 2003, it was just a myth, lacking even photographic evidence. Now, it's in the Guinness Book and will soon be the key ingredient in tear-gas hand grenades used by the Indian military. Apparently, it also has an appealing citrus flavor, followed by a horrible burning sensation.
For a quick look at what jolokia hath wrought, fast forward to about six minutes into this video. There's much less running about screaming than I would have guessed, but the man ends up looking very physically ill—pale, sweaty and generally like he just came down with a bad case of flu.
Above, a visit to a building in Liuyang, China where stacks of roman candle tubes and pop-its cover the floor. This is a fireworks machine trade show, where companies purchase contraptions for cranking out explosions of all kinds. Liuyang is commonly known as the fireworks capital of China. Here are some of the captivating machines […]
Exhibit A: Boycycle, a music video by Vedran Rupic for Bosnian DJ Salvator Ganacci, who stars as the titular creature. Exhibits B1 through B3: Progressive Insurance’s “Motaur” ad campaign, with a similar if less grossly-rendered motif. “Legs on the bottom, motorcycle on the top.”
It may not rank up there with climate change or personal debt, but confess…isn’t it the worst when you’re trying to put a food container in the fridge, but can’t find the right lid to fit? Hey, not everything has to be a global crisis to be irritating to the core. But still…it’s even more […]
Assembling a truly autonomous smart home is getting closer and closer to reality every day. But for every new smart bulb, thermostat, home security system and appliance we set loose within our walls, there are still probably a half dozen “dumb” items we’d still love to replace. But whether they’re too costly or too big […]
With so many manufacturers out there these days, it’s tough to know who to trust in the ultra-competitive wireless earbuds market. If you’ve never heard of LinearFlux, you may soon. That’s because it’s a company with a stellar pedigree whose co-founders were two of the engineers behind the original success of two audio houses you […]