"Little is known about what leads consumers to perceive brands as cool." [The Awl]
Coolness is "subjective and dynamic", study finds
Latest rumors have Nintendo Switch 2 landing in March
LIKE BOING BOING BUT NOT THE ADS? CLICK HERE TO GO AD-FREE! The London Standard (formerly Evening Standard) reports, based on postings on Chinese social media, that Nintendo's Switch 2 will… READ THE REST
Sony and Microsoft finally working on new handheld game consoles
LIKE BOING BOING BUT NOT THE ADS? CLICK HERE TO GO AD-FREE! Were it not for the overwhelming success of Nintendo's own portables, the 100m or so PSPs and Vitas that… READ THE REST
Sir David Attenborough displeased by AI clones of his voice
LIKE BOING BOING BUT NOT THE ADS? CLICK HERE TO GO AD-FREE! As funny as it may be to hear "David Attenborough" describe the mating habits of office workers with his… READ THE REST
Stay secure anywhere with the portable Deeper Connect Air VPN router
TL;DR: This VPN router can unblock content on your streaming services, and it's available for $149.97 during Cyber Week through December 8. While digital VPNs typically demand monthly fees, the Deeper Connect router is… READ THE REST
Cyber Week deal: Buy an iPad, get Beats headphones and accessories FREE
TL;DR: Buy this iPad 9th Gen for $259.97 with free shipping, and get Beats wireless headphones and a full set of accessories free — only while supplies last! Disappointed by the Cyber Week… READ THE REST
Cyber Week is the perfect time to give your PC an internal makeover Windows 11 Pro
TL;DR: Cyber Week has arrived! Get Microsoft's latest OS, Windows 11 Pro, for only $19.97 (reg. $199) through December 8. Is your PC on the #strugglebus? While your device served you well… READ THE REST
