Twenty-one years ago, Yahoo became the soul of the nascent web. Now it's telco food, to be eaten by Verizon for $5bn.
Verizon is also the proud owner of AOL, snagged last year for $4.4bn. At their height, the two lynchpins of the 90s' WWW were worth about $350 billion—at least to those unlucky enough to buy tech shares in 2000.
Verizon plans to unite the two companies to create a Facebook-killer made of nostalgia and its own users' personal information—and the zoo of startups and internet publishers the two companies gobbled up in their dying years.
The US telecoms giant is expected to merge Yahoo with AOL, to create a digital group capable of taking on the likes of Google and Facebook.
Verizon bought AOL - another faded internet star -in a $4.4bn deal last year, which gave it ownership of the Huffington Post, Techcrunch, Engadget and other news sites.
Shortly afterwards, Verizon announced it would start combining data about its mobile network subscribers - which is tied to their handsets - with the tracking information already gathered by AOL's sites.
Update: It struck me that Yahoo is custodian of Tumblr and Yahoo Answers, two of the last real refuges for girls and young women on the 'net. Verizon will want to kill or heavily sanitize both.
Alex Stamos (previously) is the former Chief Security Officer of Yahoo and Facebook. I've jokingly called him a "human warrant canary" because it seems that whenever he leaves a job, we later learn that his departure was precipitated by some terrible compromise the company was making -- he says that he prefers to be thought […]
Verizon wants to divest itself of Tumblr, having squandered much of the goodwill that made the platform so beloved by creating literally the stupidest censorship regime in the history of the internet; Tumblr became part of Verizon through the sale of Yahoo's media assets, and is part of a group Verizon dubbed "Oath" because everyone […]
A friend who works in ad-tech tells me that Verizon's datasets from its Yahoo/AOL assets are "the creepiest" in the industry, but even with every dirty trick and every stupid, harebrained scheme, the companies formerly known as Oath (because everything Verizon did made their users swear uncontrollably) are basically worthless.
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