Anuj sez, "How did a publication with just a four-year run help shape a community so prolific that it went on to inspire Google, Craigslist, Apple, Patagonia, and the blogosphere; save six American rivers; and shape sustainable business practices as we know them today?
Forty years after the first issue of the Whole Earth Catalog, PLENTY magazine's anniversary-year oral history of the publication, as told by those who made it and those who read it, tracks the long-lasting impact of a short-lived journal that altered the course of the world."
I've got a complete set of Whole Earth Catalogs -- they're some of my favorite all-time reading, and are a major inspiration for Boing Boing's format, subject, and approach. I remember the first Whole Earth Review I ever read (Is the Body Obsolete?). It was literally a life-changing experience.
Kevin Kelly: The catalog’s voice was a breakthrough. There wasn’t a style sheet; they left in most of the spelling and grammar errors. The WEC also had a gossip section. It was about the people who wrote the catalog. Brand was the first person to make gossip a legitimate topic.
The Whole Earth Effect
Richard Wurman: A West Coast catalog for hippies that won the National Book Award [in 1972, in the Contemporary Affairs category]? It was a paradigm shift in information distribution. In the early ’70s, the public didn’t know what a yurt was, or where to buy one. But if you were interested in moving back to the land and needed sturdy, cheap housing, this was invaluable information. I think you can draw a pretty straight line from the WEC to a lot of today’s culture. It created an aroma that’s so pervasive, most people don’t even know the source of the smell.
Kevin Kelly: For this new countercultural movement, information was a precious commodity. In the ’60s, there was no Internet; no 500 cable channels. Bookstores were usually small and bad; libraries, worse. The WEC not only gave you permission to invent your life, it gave you the reasoning and the tools to do just that. And you believed you could do it, because on every page of the catalog were other people doing it. This was a great example of user-generated content, without advertising, before the Internet. Basically, Brand invented the blogosphere long before there was any such thing as a blog.
(Photo: Whole Earth Catalog - Front, a Creative Commons Attribution photo from Akaalias's Flickr stream)
Robbo writes, “Lloyd Kaufman is best known as the uber super epic producer/director who runs Troma Films, creators of such cinema icons as ‘The Toxic Avenger’ and ‘Surf Nazis Must Die.’ Lloyd is also a die-hard advocate for Net Neutrality and he has posted an article to the Huffington Post entitled: Innovation And Our Better […]
When ex-CIA agent Tom King teamed up with a group of extremely talented writers to reboot Marvel’s “Vision” in 2015, he had a lot of material to work with — the character had begun as a kind of super-android in the 1940s and had been reincarnated many times, through many twists and turns: what King & Co did with Vision both incorporated and transcended all that backstory, in an astounding tale that Ta-Nehisi Coates called “the best comic going right now.” With the whole run collected in two volumes, there’s never been a better time to see just how far comic storytelling can go.
Aliaksei Zholner’s Youtube account features various small, clever papercraft engines that he’s made over the years, but the latest one, measuring a mere 18 x 13 x 22 mm, is the daintiest, most lovely one yet, and well worth the long hiatus since Zholner’s previous outing.
These days, there’s definitely no shortage of touchscreen gloves available, but the key is finding ones that consistently work well. These iGloves Touchscreen Gloves are super reliable, and are on sale for just $11.99.Super comfortable and functional, these gloves will keep your hands warm and still let you use any touchscreen, from phones to tablets. The iGloves’ […]
The Black Friday Mac Bundle 2.0 is one of the Boing Boing Store’s best-selling Mac bundles yet, and it’s about to come to an end. If you don’t get your copy now, here’s what you’ll be missing:This bundle comes packing 9 top-rated Mac apps in one package, at the hugely discounted price of just $23.99. […]
The Boing Boing Store’s Gift Guide is full of ideas for pretty much anyone in your life like hipster ice cub trays, Xbox controllers, Halo Boards, and even diamond necklaces. As always, all products in the Boing Boing Store come at great discounts, too. Shop by price bucket starting at under $20. Under $20:Bloxx Jumbo Ice Trays […]