Anuj sez, "How did a publication with just a four-year run help shape a community so prolific that it went on to inspire Google, Craigslist, Apple, Patagonia, and the blogosphere; save six American rivers; and shape sustainable business practices as we know them today?
Forty years after the first issue of the Whole Earth Catalog, PLENTY magazine's anniversary-year oral history of the publication, as told by those who made it and those who read it, tracks the long-lasting impact of a short-lived journal that altered the course of the world."
I've got a complete set of Whole Earth Catalogs -- they're some of my favorite all-time reading, and are a major inspiration for Boing Boing's format, subject, and approach. I remember the first Whole Earth Review I ever read (Is the Body Obsolete?). It was literally a life-changing experience.
Kevin Kelly: The catalog’s voice was a breakthrough. There wasn’t a style sheet; they left in most of the spelling and grammar errors. The WEC also had a gossip section. It was about the people who wrote the catalog. Brand was the first person to make gossip a legitimate topic.
The Whole Earth Effect
Richard Wurman: A West Coast catalog for hippies that won the National Book Award [in 1972, in the Contemporary Affairs category]? It was a paradigm shift in information distribution. In the early ’70s, the public didn’t know what a yurt was, or where to buy one. But if you were interested in moving back to the land and needed sturdy, cheap housing, this was invaluable information. I think you can draw a pretty straight line from the WEC to a lot of today’s culture. It created an aroma that’s so pervasive, most people don’t even know the source of the smell.
Kevin Kelly: For this new countercultural movement, information was a precious commodity. In the ’60s, there was no Internet; no 500 cable channels. Bookstores were usually small and bad; libraries, worse. The WEC not only gave you permission to invent your life, it gave you the reasoning and the tools to do just that. And you believed you could do it, because on every page of the catalog were other people doing it. This was a great example of user-generated content, without advertising, before the Internet. Basically, Brand invented the blogosphere long before there was any such thing as a blog.
(Photo: Whole Earth Catalog - Front, a Creative Commons Attribution photo from Akaalias's Flickr stream)
It’s been seven years since we previewed Theft: A History of Music, a comic book that explains the complicated history of music, borrowing, control and copyright, created by a dynamic duo of witty copyright law professors from Duke University as a followup to the greatest law-comic ever published: the book was due out years ago, but the untimely and tragic death of illustrator Keith Aoki delayed it — until today.
Back in 2014, Google announced Project Ara, a click-in/click-out modular concept-phone that you could customize by adding or removing modules as you saw fit.
Announced today: So It Is, a new album of Cuban-inspired jazz from the monumentally amazing Preservation Hall Jazz Band (previously), due out on April 21. Available today: Santiago, an instrumental track from the album that will MAKE YOU DANCE.
Although there will never be a consensus about the best way to make coffee, any coffee connoisseur will agree that controlling the grind of your beans and balancing water temperature are the keys to a tasty cup. Since your plastic coffee pot doesn’t really allow for that kind of customization, going back to the French […]
Not all hackers are malicious information thieves—white-hat ethical hackers work with technology companies to ensure the security of their computer systems and user data. With all of today’s high-profile data breaches, ethical hackers are in considerable demand. To learn these critical skills and break into the high-paying cyber security field, try taking the courses in this […]
Making people aware of goods and services in the digital age requires an array of new strategies from social media and email to number-crunching tools like Google Analytics. To get a handle on the techniques used to capture attention and convert traffic into dollars in a crowded online environment, the Full-Stack Marketer Bundle offers 22 hours of training to get […]