The Swedish tourism agency has convinced the government to turn over management of the official national Swedish Twitter account to everyday Swedes, on a rotating basis, to show the world what a swell place full of swell people Sweden is. I want brokep to run the account for a week.
“No one owns the brand of Sweden more than its people. With this initiative we let them show their Sweden to the world,” says Thomas Brühl, the CEO of the country’s tourism agency VisitSweden.
Curators of Sweden is certainly an interesting idea; a variety of Swedes, including an editorial writer, a founder of an advertising agency with his own farm, a suburban writer, a priest, a teacher and a coffee-drinking trucker lesbian are all lined up to take over the account in coming weeks. The plan is that they will portray a diverse range of values, skills and ideas from across the country.
It's interesting in that this combines the best aspect of live theater with the Internet -- that is, the ever-present possibility that someone will do something absolutely insane in a highly public forum while acting in an official capacity.
Sweden lets citizens take over its official Twitter account. This is either genius or insanity.
(via Runnin' Scared)
I got quite a treat yesterday afternoon when my email and Twitter filled up with people letting me know that I was mentioned in a Jeopardy! clue!
Science fiction titan Nalo Hopkinson appears in this week’s Geek Guide to the Galaxy podcast, talking about race, diversity, and sf.
This is found net.stuff, but my cursory research suggests it might come from Manama, Bahrain. That dude is s-m-o-o-t-h. (Thanks, Fipi Lele!)
Hackers are people too. And sometimes, they’re the good guys. The fundamentals of hacking have created an entire new level to the security industry and one that you can totally dominate with this certification training course that’s 98% off now. To know how to protect something, you have to be able to see how it’s […]
Light used to just be one of two things: on or off. Simple as that. Either a flood of yellow or total darkness. Then the dimmer switch happened and you could adjust the brightness to meet your seductive needs and suddenly everyone looked a little better in the gentler light. And now your luminary universe […]
Projects will always need management. And now with the tech gold rush it feels like there are more projects than ever with fewer managers than there’s demand for. But it takes too much time and money to go back to school full time so luckily the Project Management Professional certification training course is now 96% […]