The Direct Marketing Association has launched a $1m campaign to convince the public that being tracked online creates "value for consumers".
The Data-Driven Marketing Institute will redouble DMA’s efforts to explain the benefits of the consumer data industry to the public and policymakers, with the goal of preventing needless regulation or enforcement that could severely hamper consumer marketing and stifle innovation, tamping down unfavorable media attention, and reminding and educating consumers about the many and varied ways that their needs are met and they are thrilled and delighted.
Isn't it a bit old-school to found scientific-sounding "institutes" to trick people into liking stuff that's bad for them? Very Big Tobacco.
Tired of bad publicity? Terrified of the social media snarls that consume unwary brands daily? Your company needs Blandly, a full-service media agency that can bury you in a colorless mush of vacuous positivity, thereby guaranteeing your disappearance from the public imagination. BLANDLY IS A FULL-SERVICE BLANDING AGENCY. We specialize in bland identity, bland development, […]
Koyaanisqatsi: Life Out of Balance was an experimental, dialog-free film by Godfrey Reggio (with a score by Phillip Glass) that depicts our relationship with nature and technology through a series of striking film images. Jesse England’s Koyaanistocksi is a convincing recreation of its trailer made exclusively from generic stock art. A funny simulacrum, but of […]
Isn’t it about time to stretch what your Mac can do? I mean, you’ve got plenty of great programs now…but don’t you think you could use some new tools to get your creative, analytical and organizational juices really flowing? It’s spring, so we cleaned up a whole bunch of super-cool apps lying around and packaged […]
In the world of app development, there’s no greater arena to find success than with Android users. About 80% of the smartphones in use today worldwide operate on the Android operating system, so if you build a great app that Android users love, you’re an international rock star. You’ll be able to make sure your […]
Unless you’re a programmer or webmaster, the term SQL probably doesn’t mean much to you. But for those looking to understand more about how and why the web works the way that it does, know this – SQL and its process of managing and presenting large data sets is everywhere…and it’s the most in-demand programming […]