The Direct Marketing Association has launched a $1m campaign to convince the public that being tracked online creates "value for consumers".
The Data-Driven Marketing Institute will redouble DMA’s efforts to explain the benefits of the consumer data industry to the public and policymakers, with the goal of preventing needless regulation or enforcement that could severely hamper consumer marketing and stifle innovation, tamping down unfavorable media attention, and reminding and educating consumers about the many and varied ways that their needs are met and they are thrilled and delighted.
Isn't it a bit old-school to found scientific-sounding "institutes" to trick people into liking stuff that's bad for them? Very Big Tobacco.
KFC’s new “Watt a Box” is a meal box with a built-in battery, micro-USB, and lightning cables to charge your smartphone. It’s available as a special limited edition “prize” for customers at KFC stores in Delhi and Mumbai. BGR reviewed the Watt a Box. It’s a fun marketing gimmick but, no surprise, the battery kinda […]
Tired of bad publicity? Terrified of the social media snarls that consume unwary brands daily? Your company needs Blandly, a full-service media agency that can bury you in a colorless mush of vacuous positivity, thereby guaranteeing your disappearance from the public imagination. BLANDLY IS A FULL-SERVICE BLANDING AGENCY. We specialize in bland identity, bland development, […]
Koyaanisqatsi: Life Out of Balance was an experimental, dialog-free film by Godfrey Reggio (with a score by Phillip Glass) that depicts our relationship with nature and technology through a series of striking film images. Jesse England’s Koyaanistocksi is a convincing recreation of its trailer made exclusively from generic stock art. A funny simulacrum, but of […]
If you’ve got a coding career on your mind, few programming disciplines will take you farther than a commanding knowledge of the Python language, which is not to be mistaken for parseltongue. Its versatility and ease of use make it a go-to for any coding project…so master Python now with this all-inclusive all-level python programming course […]
The realm of web development is constantly evolving. New platforms, languages, and processes materialize all the time, so staying on top of all that innovation is a tall order.Whether you’re brushing up on new tricks, starting from scratch, or just looking to make your own website a little jazzier, Rob Percival’s new Complete Web Developer Course 2.0 (now […]
Folks used to rely on alarms to protect their home – and before that, the family dog. Now, anyone looking to guard their homes can choose from some high-tech options, including the Amaryllo iCamPRO FHD Home Security Camera (now just $219 in the Boing Boing Store).In fact, this 2015 CES “Best of Innovation” award-winner boasts so many features, it’s […]