The Direct Marketing Association has launched a $1m campaign to convince the public that being tracked online creates "value for consumers".
The Data-Driven Marketing Institute will redouble DMA’s efforts to explain the benefits of the consumer data industry to the public and policymakers, with the goal of preventing needless regulation or enforcement that could severely hamper consumer marketing and stifle innovation, tamping down unfavorable media attention, and reminding and educating consumers about the many and varied ways that their needs are met and they are thrilled and delighted.
Isn't it a bit old-school to found scientific-sounding "institutes" to trick people into liking stuff that's bad for them? Very Big Tobacco.
Last week, freaky photos appeared online of a strange person dressed in a filthy clown costume and carrying black balloons wandering the night streets of Green Bay, Wisconsin. Turns out, “Gags the Clown,” as the character was known, turned out to be a hoax by indie filmmaker Adam Krause. He hoped the online freak-out would […]
KFC’s new “Watt a Box” is a meal box with a built-in battery, micro-USB, and lightning cables to charge your smartphone. It’s available as a special limited edition “prize” for customers at KFC stores in Delhi and Mumbai. BGR reviewed the Watt a Box. It’s a fun marketing gimmick but, no surprise, the battery kinda […]
Tired of bad publicity? Terrified of the social media snarls that consume unwary brands daily? Your company needs Blandly, a full-service media agency that can bury you in a colorless mush of vacuous positivity, thereby guaranteeing your disappearance from the public imagination. BLANDLY IS A FULL-SERVICE BLANDING AGENCY. We specialize in bland identity, bland development, […]
If you’re looking to earn a top salary in the tech industry, there’s no better career than coding. However, sometimes the hardest part of entering this career path is knowing where to begin.We took the Complete Web Developer Course because it took that decision out of our hands. This course teaches beginner-friendly coding languages that will also help land an immediate […]
To be a Pokémon master, you’ll need a phone that won’t constantly die on you. Because nothing is worse than seeing the screen go black right as you’ve finally found the Charizard of your dreams.That’s why we’re so excited about the LinearFlux PokeCharger Portable Battery ($39.99). With its 3.0 Amp HyperCharging technology, this slim battery will […]
The tech industry is constantly innovating, and in order to stay competitive, you’ll need to keep up. The Programming Into the Future Bundle was created to teach you the skills employers are looking for at this very moment, including in-demand coding languages like Google Go.The bundle of courses includes instruction on a range of innovative tools that advanced coders […]