Dutch reality TV show offers one-way trip to Mars

A television company in Holland is seeking volunteers for a one-way trip to Mars. The good news is that the sort of people who would volunteer to be on a reality TV show will be on a one-way trip to Mars.

Mars One was founded in 2010 by 36-year-old engineer Bas Lansdorp, who told ABC News he has a road map and financing plan for the project, and that "the mission is perfectly feasible."

In order to raise the estimated $6 billion required to fund such an ambitious project, Lansdorp says that it hopes to capitalize on vast public interest in a manned mission to Mars by selling global broadcasting rights to the mission.

Seems legit.

From the company website:

Mars One is a not-for-profit organization that will take humanity to Mars in 2023, to establish the foundation of a permanent settlement from which we will prosper, learn, and grow. Before the first crew lands, Mars One will have established a habitable, sustainable settlement designed to receive astronauts every two years. To accomplish this, Mars One has developed a precise, realistic plan based entirely upon existing technologies. It is both economically and logistically feasible, in motion through the integration of existing suppliers and experts in space exploration. We invite you to participate in this journey, by sharing our vision with your friends, by supporting our effort and, perhaps, by becoming the next Mars astronaut yourself.
More: Reuters TV, ABC News, and here's the company website for "Mars One."