today that it will now allow advertisers to tailor ads for you based on your activities off of Twitter (for instance, browsing third-party websites), and will also use personal information like email addresses to target the ads you see.
"Users won’t see more ads on Twitter, but they may see better ones," wrote Twitter's Senior Director of Product and Revenue, Kevin Weil, touting the change as a way to make the service "more useful" to users.
Privacy-minded folks won't be too happy.
Advertising Age has more
. A positive note for privacy advocates: Twitter offers you opt-out with this stuff; Facebook doesn't.
As Twitter's official announcement explains, you can avoid the increased tracking/targeting by simply checking off a couple of boxes in your Account Settings, and by enabling Do Not Track (DNT, not DMT) in compatible browsers.
Here's how to opt out, if you are so inclined:
1) Log in to your Twitter account.
2) Under "Settings," uncheck the boxes shown above.
3) Enable "Do Not Track" in your browser (FF, Chrome, IE are all compatible).
4) Follow @boingboing. Hah, I made that part up! But please do.
The Shuttleworth Fellowships hand millions directly to people starting out on a journey to radically transform the world to make it more open; this year, I’m Honourary Steward, meaning I’ll help pick the grantees.
European Digital Rights has created a free, CC-licensed kids’ booklet about privacy called Digital Defenders.
“One in two American adults is in a law enforcement face recognition network.” “The Perpetual Lineup” report out today from a Georgetown University thinktank makes a compelling case for greater oversight of police facial-recognition software that “makes the images of more than 117 million Americans — a disproportionate number of whom are black — searchable by […]
I’ve never really felt the need to purchase a smartwatch because a lot of them aren’t very functional, but at just shy of $30, the Martian Notifier Smartwatch was worth checking out. For that low of a price, it actually does feature an impressive amount of functionality, and comes in handy when you don’t want to be carrying around your […]
Geek Fuel is a subscription delivery service that caters to those of us that love comics, gaming, and general geek culture. Every month, Geek Fuel will assemble a box of goodies with a value of $50 or over. The specific items are a mystery, but you’ll always get an exclusive t-shirt not found anywhere else, a full […]
If you like to DIY and you like helicopters, you’re going to really love the Flexbot Hexacopter Kit. This copter blows traditional models out of the water: it includes everything you need to actually build your own hexacopter, and then pilot it like a pro, too.The construction is complicated enough to give you a challenge, […]