When I was a kid my friend and I caught some little frogs. My friend liked his frog so much he smothered it to death in his hand. Lenny, the mentally challenged giant in Steinbeck's Of Mice and Men, squeezed living creatures to death because he loved them so much. Why do people do this? Two Yale graduate students, Oriana Aragon and Rebecca Dyer, are conducting experiments to find out.
Some things are so cute that we just can't stand them. We think it’s about high positive-affect, an approach orientation and almost a sense of lost control. It’s so adorable, it drives you crazy. It might be that how we deal with high positive-emotion is to sort of give it a negative pitch somehow. That sort of regulates, keeps us level and releases that energy.
"This aggression may be the brain’s response to the overwhelming joy incurred by such creatures (similar to how some people cry when intensely happy)."
Why Do We Smother Cute Things?
Robbo sez, “Jonathan Pie, preeminent UK political satirist, takes on British media and their role in declaring newly re-elected Labour Party leader Jeremy Corbyn ‘unelectable’. Pie destroys the outrageous un-democratic media bias that has hounded Corbyn throughout his time as Labour leader and does so with his usual outstanding, hilarious, enraged and profane style.”
When Wells Fargo fired 5,300 employees for opening 2,000,000 accounts in its customers name (stealing their cash and trashing their credit scores in the process), it wanted us all to know that it had cleaned house, because this was just 5,300 people who, without any help from senior management, all happened to coincidentally engage in […]
On the eve of the Stuxnet attacks, half a decade ago, I found myself discussing what it all meant with William Gibson (I’d just interviewed him on stage in London), and I said, “I think the most significant thing about any of these sophisticated, government-backed attacks is that they will eventually turn into a cheap […]
If you own a dog, you’ve most likely heard of BarkBox – the monthly subscription box for dogs. What started as a simple idea to try out the subscription model on pet owners has since developed a cult following of dog lovers. If you haven’t given it a try yet, this one month free deal is the […]
With the iPhone headphone jack having gone by the wayside, we’re excited about the addition of the FRANKLIN Bluetooth Headphones in our store. These headphones are foldable so they’re easy to carry around, but most importantly, they pack impressive sound. Our biggest struggle with Bluetooth headphones is the worry of them dying at the worst moment. This pair lasts an impressive 8-10 […]
Evan Kimbrell, founder of the digital agency Sprintkick, recently released a series of online courses that feature some of the best advice we’ve come across. These courses are well worth your time, and will save you from making many typical mistakes down the line if you ever want to start your own business.With this Business […]