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Iron Maiden's social-media/piracy success story was wrong(ish)

Contrary to my post from earlier this week, Iron Maiden did not decide to tour latinamerica based on Internet analytics about the countries where their music was most pirated. The author of the story made an "error." However, there was research showing that the countries where Maiden was making millions from live shows were also the countries where their music was pirated most. Cory 9

UPDATED: Iron Maiden makes millions by touring countries where their music is most pirated



Update: Iron Maiden did not decide to tour latinamerica based on Internet analytics about the countries where their music was most pirated. The author of the story cited here made an "error." However, there was research showing that the countries where Maiden was making millions from live shows were also the countries where their music was pirated most.


Iron Maiden hired a BitTorrent analytics company called Musicmetric to determine where piracy of their music was highest, then scheduled tours of those countries. They made millions touring Central and South America. Iron Maiden LLP has outperformed the UK music sector as a whole and was named one of the "1000 Companies That Inspire Britain" by the London Stock Exchange.

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