More than 200 runners in last weekend's big Shenzhen Half Marathon were caught cheating by traffic cameras as they snuck through trees, cutting out up to three kilometers from the course. (I did similar things in high school gym class although my motivation was not the competitive spirit but rather laziness.) Other cheaters in Shenzhen wore fake number bibs or ran under others' names. From The Guardian:
Xinhua (news agency) quoted organisers as saying: “We deeply regret the violations that occurred during the event. Marathon running is not simply exercise, it is a metaphor for life, and every runner is responsible for him or herself.”
ther marathon events in China are reported to have started using facial recognition technology to track runners.
Competitors in other marathons are now kitted out with electronic chips that register runners’ progress as they pass over timing mats installed around the course. This provides more accurate times – but it also gives organisers, and anyone who cares to look, a wealth of data to examine for suspicious results.
Swiss freeskier and filmmaker Nico Vuignier of Centriphone fame, delivers “Heatseeker,” an exhilarating night skiing adventure illuminated by fiery shots from a flare gun. Edited by Nicolas Vuignier & Jules Guarneri; Shot by Jules Guarneri; Riders: Jeremie Heitz, Nicolas Vuignier, Samuel Anthamatten, Laurent DeMartin, Florian Bruchez, Mathieu Schaer
Clemson’s national championship football team went to the White House on Monday where President Donald Trump hosted them for winning the title. Trump had a bunch of burgers ready for them: Wendy’s, McDonald’s and Burger King.
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Still determined to keep those New Year’s health resolutions? If you’re going to stick with the exercise plan, it’s enough of a challenge to budget your time. No need for your financial budget to take a hit, too. Here’s a more convenient – and cheaper – alternative to a gym membership or Peloton bike: Two […]
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Things move fast in the world of social media, and they don’t slow down for marketers looking to make an impact. Whether you’re grabbing eyeballs for a major company or a local business, you’ll need to adjust your strategy for every platform. Don’t have a strategy to begin with? That’s where the Social Media Marketing […]