If you're marketing on the web, your Google-fu needs to be strong - and up to date. Without a firm grasp on what drives traffic, you'll never be able to take the wheel. That's why even if you know where to put your keywords, a little extra effort goes a long way on any marketer's resume. If you want a certification that proves your marketing savvy, a couple of online courses are key.
For data analytics, there's Google Analytics Certification: Get Certified In 2 Days. This 2-hour boot camp targets all the insights covered in the exam: How to monitor ads, build reports and model the wealth of data that Analytics can give about any site. In all, the package includes 20 lectures and hundreds of practice questions. It's available for $13.99.
For those looking to turn that customer data into clicks, the Ultimate Guide To Google AdWords is an essential course. Suitable for beginners, it teaches users how to build an AdWords account from scratch, then use it to optimize any marketing campaign by integrating keywords into company language across the board. Packed with 18 hours of content, the course is $12.99.
• Amazon’s new Chinese thermal spycam vendor was blacklisted by U.S. over allegations it helped China detain and monitor Uighurs and other Muslim minorities
Mark Di Stefano of the Financial Times is accused by The Independent of accessing private Zoom meetings held by The Independent and The Evening Standard as journalists were learning how coronavirus restrictions would affect them.
Hackers tried to break into the World Health Organization earlier in March, as the COVID-19 pandemic spread, Reuters reports. Security experts blame an advanced cyber-espionage hacker group known as DarkHotel. A senior agency official says the WHO has been facing a more than two-fold increase in cyberattacks since the coronavirus pandemic began.
Meditation seems simple. Just sit on the floor, clear your mind, and zen out. But have you tried sitting cross-legged on the floor without moving for even 10 minutes? It starts getting mighty uncomfortable after a while. And if you’ve got a few years on you, the knees and thighs are going to be barking […]
Unless you’re doing a lot better than most of us these days, having a personal masseuse on call isn’t really financially doable. And of course, how many masseurs are still doing house calls or accepting visitors during all this time of medical uncertainty? With skilled human hands mostly out of play right now, it falls […]
It’s almost shocking to say…but there’s actually an incredible amount of manhood wrapped up in how well you cook a steak. Of course, no one would argue your grilling abilities are THAT important. Or that how well you sear a prime slab of beef should have any bearing on your social standing or feeling of […]