This Zippomobile was created by Joe Griffin of Custom Upholstery in Memphis. He was commissioned by Zippo to reproduce the original 1947 Zippomobile, which toured all 48 states to promote the lighter in the post-war era. There were no plans from the original Zippomobile, built from a Chrysler New Yorkers Saratoga, so Griffin had to wing it, working with a second Saratoga and photos of the original.

Transformed from a 1947 Chrysler New Yorkers Saratoga, the Zippo Car was commissioned by Zippo founder George G. Blaisdell as a way to expand Zippo’s brand presence across the country. Following Blaisdell’s personal love for “productmobiles,” the Zippo Car boasted two massive flip-top lighters on the roof, putting its namesake on wheels...

The Zippo Car, a custom 1947 Chrysler Saratoga, turns 65 [Clarke Bowling/New York Daily News]

(via Neatorama)