Jason Henderson and Adam Foshko have authored California Tiki: A History of Polynesian Idols, Pineapple Cocktails and Coconut Palm Trees, a new paperback which "explore the state's midcentury fascination with all things Tiki":
After World War II, suburbs proliferated around California cities as returning soldiers traded in their uniforms for business suits. After-hours leisure activities took on an island-themed sensuality that bloomed from a new fascination with Polynesia and Hawaii. Movies and television shows filmed in Malibu and Burbank urged viewers to escape everyday life with the likes of Gidget and Hawaiian Eye. Restaurants like Don the Beachcomber and Trader Vic's sprang up to answer the demand for wild cocktails and even wilder décor. The culture–a strange hodgepodge of idols, torches, lush greenery and colorful drinks–beckoned men and women to lose themselves in exotic music and surf tunes.