Watch: Never ever turn your back on a lion

Wildlife conservationist Dean Schneider thought it was cute to pretend that he didn't know this lion was approaching him. He was right. From his site:

I am a 27-year old Swiss guy, who dedicated his entire life to the animal world! Nowadays, I live in Africa, I am a member of a lion pride, my wife is a hyena and I'm a daddy of two monkeys. Besides that, I have built a global voice for our planet's wildlife over the past two years!

Born in Switzerland (Zurich) on October 3, 1992, I was blessed to grow up in a loving family with my sister (one year older) and my parents, who were always very supportive and loving. My mother is originally from the Balkan region (Southeastern Europe), while my dad is a Swiss citizen. I discovered my deep passion for wildlife at the age of six or seven, through the legendary Steve Irwin! He was the one who brought wildlife into my living room in Zurich and inspired and educated me about all kinds of different animal species.

Even though I was so passionate about animals, I originally followed a very ordinary path to adulthood, eventually ending up in the finance industry as a financial advisor. After a very successful year, I decided to found my own company, which then, over the next three years, allowed me to generate the financial foundation to launch the Hakuna Mipaka project at the age of 23-24.