Ever since I read Michael Pollan's advice to avoid any food whose packaging makes any nutritional claims, I've been a happy man — but never so much so as I realize that this rule means I would never fall prey to the latest shitty scam from the Quaker oats people.
New packaging for Oreos cookies disguises the delicious junk food as healthy veggies and other unappetizing things such as Hanes t-shirts, Ford automobile manuals and 1970s cookbooks. "The brand is calling the limited edition packaging a 'protection program' against thieving children," writes Kathryn Lundstrom for Ad Age. Someone's going to get mad when the recipe… READ THE REST
In 1962, Lou Groen, owner of a McDonald's franchise in Cincinnati, Ohio, had an idea for a "hamburger" that would appeal to his mostly Catholic customers who didn't eat meat on Fridays. McDonald's founder Ray Kroc was skeptical that Groen's so-called Filet-O-Fish would take off, and besides, he had is own meatless burger in mind.… READ THE REST
Romanesco broccoli (aka Romanesco cauliflower) is a quite strange (albeit tasty) vegetable that looks otherwordly in its freaky fractal formations. Every bud is self-similar, resulting in a logarithmic spiral. Now, researchers at the French National Centre for Scientific Research have determined that the natural (approximate) fractal nature occurs because each bud is a failed flower… READ THE REST
Look, not everyone can be a writer, and there's no shame if you're one of the many who has made peace with the fact that sterling prose just isn't in your wheelhouse. However, that realization doesn't absolve you or your business of the consequences. Whether you're a wordsmith or not, someone has to craft a… READ THE REST
Backing up everything you save on your phone or tablet seems like it should be an incredibly easy process. However, anybody who's actually done can attest that it seldom happens smoothly. To have enough space to back things up, users usually need to pay for an expensive cloud storage option, which also requires a stable… READ THE REST
If you're a creative type who is always thinking about creating and customizing your own looks and styles, you've probably thought about heat transfer before. The process of transferring ink-based designs onto your favorite fabric is so simple that you have to wonder, "Why don't I make my own shirts, tote bags, and hats myself?"… READ THE REST