As a wise man once said, "It's funny cause it's true."
This brilliant billboard on the Gardiner Expressway in Toronto, Canada is actually a PSA to discourage texting and driving. After this, if Wathan Funeral Home were real, people would be dying to get in. (Sorry.)
Excellent work from the john st. advertising agency and Cieslok Media.
Emily Trunko, 15, lives in Copley, Ohio. She is the creator of The Last Message Received, a Tumblr that posts screenshots of final text messages from people. She receives the messages anonymously. Some of the messages are from people who died shortly after sending the messages. Others are from romantic breakups. She's got a book, deal, of course, and the New York Times profiled her.