mistakes Philadelphia Art Museum fires director after hated rebrand Rob Beschizza

cars Jaguar ditches ad agency after widely-ridiculed rebrand Rob Beschizza

television HBO logo reappears on channel after "Max" debrands to old name Rob Beschizza

clothing New NYC clothing store called Fugazi is not a Fugazi t-shirt store Thom Dunn

marketing Liquid Death transcends water by hijacking our lizard brains Yoy Luadha

branding Kum & Go is changing its name David Pescovitz

Funny Punny and suggestive winners of the worst (aka best) brand slogans in the Netherlands David Pescovitz

twitter Twitter sinks in app store ranking and general findability after "X" rebrand Rob Beschizza

Food MrBeast sues the kitchen making his disgusting branded hamburgers Rob Beschizza

photography Columbia Pictures logo's Torch Lady wasn't a model, never modeled again, and her shoot happened during a lunch break Rusty Blazenhoff

mistakes Will camo-wrapped beer bottles win back conservatives? Rob Beschizza

WTF The Wienermobile has a new name—is it temporary? Rusty Blazenhoff

transphobia Budweiser brewer Anheuser-Busch ditches marketing executives responsible for post featuring transgender star Rob Beschizza

politics Besides Bud Light, what else is fratty? Elías Villoro

refreshing the brand Nokia has a new logo Rob Beschizza

branding Little Debbie was a real girl, this is her story Rusty Blazenhoff

mcdonalds These McDonaldLand brand guidelines are like the handbook for a horror RPG Thom Dunn

branding What's the deal with all of these simplified logos? Devin Nealy

Food Kraft Macaroni & Cheese is dead. Long live Kraft Mac & Cheese David Pescovitz

music Snoop Dogg may soon sell "Snoop Doggs" David Pescovitz